Bringing in the best physical therapy talent and keeping them is a challenge you must tackle. However, you can attract and retain top talent by putting in systems before hiring them. A great company culture, practical wages, and a modern hiring process are changes you can make to attract physical therapy to your jobs.
How to Attract Physical Therapy Talent
Upgrade the Hiring Process
Your PT practice should have a well-defined screening and hiring process. This process will attract the best talent and help your organization retain these talented therapists. If you fail to take this step seriously, you risk bringing in candidates who are not ideal, ultimately leading to more turnover.
A great place to start is screening candidates appropriately using brief phone interviews and online job descriptions. This process will allow you to ensure the candidates have the following:
- Required qualifications
- Professional resume
- References
- An understanding of the job requirements
- Time in service
Upon completing the screening process, narrow the list of candidates using face-to-face interviews. Your eventual goal with an interview is to ensure the candidate is a culture fit. Treat the interview process as a discovery phase.
Pay Therapists Well
Salary is unquestionably one of the most significant factors for candidates to consider and it is essential for augmenting employee longevity. Consider an example from retail where Costco, Walmart, and Amazon have increased their minimum wage. The results are substantial profits, lower turnover rates, and more productivity.
Physical therapy should be no different. Physical therapists are highly skilled workers who have dedicated years of their lives to their chosen profession. As a supervisor or a practice owner, you should access pay levels and provide ample compensation to your top performers. A yearly salary increase is typical but consider performance-based raises for those therapists who are learning new skills and bringing value to the practice. Not only will excellent pay attract the best physical therapists, but they will also enjoy their role and stick around.
A Healthy Company Culture
Great things happen when your values align with your therapists and other staff members. If you are a leader who can establish an excellent company culture, you will help to build a happy therapy team and attract top talent.
It can start with a document, a guideline during onboarding that explains the why. Ensure that it contains core principles that stem from your ambitions, beliefs, and experiences. This guideline will include a mission statement and a vision for the future. Use it to help with daily decisions, such as hiring therapists who believe in company values.
Ready to Start Finding Top Physical Therapy Talent?
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